The Brazil Business Summit
Will the success story continue?

Brazil is finally taking its place among the BRICs: the world’s largest and most attractive emerging markets. During the global recession, Brazil’s economy declined briefly but quickly surprised the world with a strong recovery. Is Brazil becoming a stable and predictable market or is its growth simply ephemeral?

Chaired by editors and analysts from The Economist Group, The Brazil Business Summit will offer an in-depth analysis of the current opportunities in the Brazilian economy as well as the challenges ahead.

Already the world’s largest exporter of coffee, sugar, chicken, beef and orange juice, Brazil is now poised to become a significant oil exporter. How can Brazil capitalise fully on its commodity wealth?  

Largely due to its commodity sector, Brazil has become the second largest destination for FDI inflows into emerging countries after China. But Brazil also has a fast-growing middle class and a vibrant consumer market. At The Brazil Business Summit, C-level executives of foreign companies operating in Brazil will discuss the fundamentals to successful investment in the country.

While more and more foreigners are investing in Brazil, fast-growing Brazilian companies are also going shopping abroad. What advantages do Brazilian multinationals have, how do they compare to their BRIC peers and how best to do business with them? Senior executives from leading global latinas will discuss their strategies.

Brazil’s potential for growth is undeniable, however difficulties remain, including a dominant state, patchy infrastructure and high interest rates. What are the possible pitfalls for foreign investors, and what are the best strategies for avoiding them? How strong is the black market and how can it be dealt with? Can Brazil solve its infrastructure problems?